
The future site of the Hana Food Corp. organic grocery store on Wyckoff Avenue. — Photo by Diego Cupolo
For the last decade, it seems like the fertile retail grounds around L train stops have been consistently sprouting organic grocery stores: Montrose has Khim’s Millennium Market, Morgan has Brooklyn’s Natural, and soon Jefferson will have Hana Food Corp. The new store will expand Bushwick’s upscale bodega sector, serving similar products as its competitors at similar prices, but Hana Food will have the upper hand at the deli counter — apparently, their Williamsburg location serves unbeatable sandwiches.
Owner James Lee originally opened the first Hana Food near the Lorimer L stop on Metropolitan Avenue about six years ago. The store proved profitable and now Lee is following the eastward migration of his clientele to the Jefferson stop, where he hopes to open his second store and a wine shop in the Wyckoff Exchange building by the end of the year. (He said the DoB has been very slow in pushing along paperwork.)
“It’s going to be very similar to the store on Metropolitan Avenue,” Lee said. “I just hope it goes well because I don’t see as many people walking around Wyckoff Avenue as I see on Metropolitan.”
If the new store is anything like its counterpart it should make for a welcome addition to our limited local grocery options. Many will complain about the high prices that usually come with organic/health food stores, but the Hana in Williamsburg has very reasonable prices for yogurt, pesto, and tofu, and sells good cous cous for much less than Food Bazaar. They also carry a wide variety of beers and, amazingly, put price labels on every bottle and can… a lost art in Brooklyn.
A main staple at the Williamsburg location is their extensive sandwich menu which is full of bizarre names like the “Crazy Bitch,” “Monkey Ass,” and the new triple-decker tribute special “M.J. Forever.” Hoagie and wrap prices are a bit steep at $7-$10 a pop, but vegans will be happy to see their long list of animal-free options.
I also counted seven different brands of peanut butter in the Metropolitan store and found exotic items like sweet ginger candies and shrimp-flavored crackers. Most importantly, Hana offers free delivery and is open 24 hours a day, something that Lee hopes to do in the new location if he gets enough late night business.
“My plan is to open the store and feel out the neighborhood,” Lee said. “I would like it to be open 24 hours a day but I have to see how many customers will come in at night first.”



Justin July 9th, 2009 at 11:00 am
His sandwiches are awesome… I am so psyched for this!!
Joseph July 9th, 2009 at 11:51 am
Great News! This building project seems to be going pretty slowly but I expect with a signed lease, the developer will be anxious to get it finished.
It will be good to have another grocery option in the ‘hood although I find that with Associated, C-town and Angel’s fruit & Veg on Knickerbocker, most of my grocery needs are already well served.
Laurenita July 9th, 2009 at 12:18 pm
They really do have the best sammies in BK! Are they taking the whole space? That store would be massive if they do!
bushwickitywack July 9th, 2009 at 2:44 pm
The new Peach Farm on Knickerbocker is pretty good. I’m excited to have a decent place to buy produce. Most of the fruits and vegetables at C-Town and Associated are rotten by the time they hit the store.
brokenbrooklyn July 9th, 2009 at 5:01 pm
What is this new “Peach Farm” you speak of?
Diego July 9th, 2009 at 5:31 pm
Laurenita: I should have been more clear, they are only taking two spaces in the Wyckoff Exchange (one for wine and the other for groceries) so there will be other stores on that strip as well.
valerie July 9th, 2009 at 5:57 pm
yesssssss!!! the “sandy witch” is coming to town! awesome.
pierogieconpollo July 11th, 2009 at 7:44 am
i wonder if bushwick can support another wine store? this will be the third in 2 years to open in the area!
Armstrong July 11th, 2009 at 10:52 am
“The Angels” on Knickerbocker between Willoughby and Suydam is a great little place with good veggies, fresh olives, etc.
Erin July 13th, 2009 at 5:51 pm
YES 24 hours a day ????? Omg YES
adrienne July 17th, 2009 at 12:21 am
the rumor has been floating around for so long… I can’t believe it’s really happening! I got butterflies reading this article
Mopar July 17th, 2009 at 7:47 pm
If the wine is decent, I will buy it. The stuff in the new store near dekalb is swill. My hunch is the wine companies pay them for shelf space, so there is little thought of what customers want to drink.