How do you stand out in a super-saturated design industry that constantly generates useless products destined to top off our bulging landfills with every changing trend? By designing more products to make fun of overconsumption!

At least that seems to be the goal at Design Glut, a quirky Bushwick-based design studio that has been getting a lot of press lately, most recently in Fast Company and New York Magazine. Co-founded by Pratt graduates Kegan Fisher and Liz Kinnmark, the company strives to create anti-consumerists products that raise political awareness and reduce damage to our environment, but sells ceramic “pants” for eggs at $20 a pop… is this what cognitive dissonance feels like?

Hats off to your success, ladies, but as far as I’m concerned, square-tube toilet paper is the most intelligently designed product out there.